Nars To Open Madison Avenue Flagship Boutique



NARS Cosmetics is excited to announce the opening of its second New York flagship and fifth free-standing boutique, located on Madison Avenue in the heart of NYC’s most luxurious and upscale shopping districts. The 700 square-foot boutique features sharp lines and modern amenities with a luxuriously sleek design conceived by Founder and Creative Director François Nars and Fabien Baron, of New York design firm Baron & Baron. Check out the space and more inside!





LOCATION: 971 Madison Avenue, New York, NY

700-square-foot retail space featuring stark white walls with accents and fixtures which
are reminiscent of the brand’s signature packaging

Luxurious marble surround the entry door and display windows, while black metal
facade provide a background for the three-dimensional logo on the exterior

Modern floor-to-ceiling glass cube with hidden illumination acts as the centrepiece of
the space – ideal for installations and projections

Elevated mirrored podiums showcase the latest launches and featured products

4 permanent makeup stations with full height mirrors and integrated lighting

Full height, illuminated visuals add to the intrigue of the space

Interior includes clean, sharp lines met by seamless white flooring

High-gloss white corian display table offers a clean presentation that is easy to navigate;
bold colors contrast the stark white environment

Boutique cash wrap in a red, high-gloss lacquer – the same shade as the brand’s iconic
Jungle Red Lipstick

Linear lighting details accentuate the architectural elements of the space

Boutique makeup artists personally trained by François Nars

Music mix created for the boutique by renowned French DJs Les Jumeaux

Unique 413 BLKR products –named for the first NARS boutique– to be sold at this
location as well as

“François’ Favorite Things”, an eclectic mix of objects that have inspired Nars over the
years (including films, books, and photographs), to be available for purchase and rotated quarterly

OPENING: May 16, 2014



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